![]() Simply put, the Amazon App Store is the app store that is available on all Amazon Fire devices, including the Kindle Fire and the Fire Stick. While the Amazon App Store and Google Play Store are similar, apps need to pay attention to App Store Optimization (ASO) best practices.īefore we dive into what ASO is, let’s first go over how the Amazon App Store is different from the Google Play. Regardless of which store users are browsing and downloading apps from, developers still need to focus on making sure users can find their app. Of these alternatives, the Amazon’s App Store, which comes as the default App Store on all Fire devices, is by far the most well-known. While the most common marketplace is the Google Play Store, other app stores have become popular over the past few years. When it comes to Android devices, most users don’t realize they have a choice of where to get their apps.
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